Employment Opportunities
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Available Positions
Account Executive
Radio & Television Sales and Marketing
POSITION SUMMARY
The Account Executive (AE) is responsible for generating advertising revenue for the station’s radio and television platforms by prospecting new clients, managing existing accounts, and developing customized marketing solutions. This entry-level position offers a strong foundation in broadcast media sales, with mentorship from senior sales staff and direct access to a diverse portfolio of on-air and digital advertising products.
KEY RESPONSIBILITIES
Sales & Revenue Generation
- Prospect, identify, and develop new local and regional advertising accounts across radio and television platforms.
- Meet or exceed monthly, quarterly, and annual revenue goals as established by the General Sales Manager.
- Prepare and present customized advertising proposals, media schedules, and marketing packages to clients.
- Negotiate advertising rates and packages within established guidelines.
- Maintain an active pipeline of prospects using the station’s CRM system.
Client Relationship Management
- Serve as the primary point of contact for assigned accounts; build and maintain long-term client relationships.
- Conduct regular client check-ins to assess satisfaction, address concerns, and identify upsell opportunities.
- Coordinate with traffic, production, and programming departments to ensure accurate and timely execution of advertising schedules.
- Resolve billing discrepancies and make-good issues promptly and professionally.
Marketing & Strategy
- Analyze client business goals and develop targeted media strategies using the station’s on-air, digital, and event sponsorship assets.
- Stay current on local market trends, competitor activity, and ratings data (Nielsen, Arbitron) to inform sales pitches.
- Collaborate with the marketing team to create spec spots, promotional tie-ins, and integrated campaign concepts.
- Attend and represent the station at community events, remote broadcasts, and client functions.
Administrative
- Accurately enter orders, contracts, and client data into the station’s traffic and CRM systems.
- Submit weekly activity reports and sales forecasts to the General Sales Manager.
- Participate in regular sales meetings, training sessions, and ratings periods.
QUALIFICATIONS
Experience
- 0–2 years of experience in media sales, advertising, marketing, or a client-facing role.
- Experience in broadcast media, digital advertising, or a related field is a plus but not required.
Skills & Competencies
- Strong verbal and written communication skills; confident presenter.
- Self-motivated, goal-oriented, and comfortable working in a commission-driven environment.
- Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook).
- Familiarity with CRM platforms and media scheduling software is a plus.
- Valid driver’s license and reliable transportation required for client visits.
COMPENSATION & BENEFITS
- Base salary plus commission structure for 6 months, then commission only.
- Health insurance.
- Paid time off and holidays.
- Ongoing training and professional development opportunities.
WORK ENVIRONMENT
This position operates primarily in an office and field-based environment. The Account Executive will regularly travel to client sites within the station’s market. Occasional evening or weekend availability may be required for special events, remotes, or ratings periods.
We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.
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